Encompass Marketing Group

I think the main thing that steered me into marketing is that to be successful you need to understand and apply advanced business principles and leverage your imagination to understand the complex task of attracting the attention of your customer's target audience...each customer is so different. It is always like a little puzzle that needs to be put together.

In today's digital world, there is also a ton of technology that changes daily. Keeping up is demanding but also a lot of fun.

When planning and running successful marketing campaigns, you need a vision of the future just like an architect or designer has of their structure or design. Seeing the results of successful campaigns is very rewarding ... nothing like happy customers.