All Good Marketing
About
My services are specifically tailored to small business needs and budgets. I offer essential services for things that you need to be doing but probably don't have the time or know-how to do yourself. As a trained journalist, skilled writer and experienced marketer, my strength is putting into words & images what is best about your company. I do this through beautifully written website copy, engaging social media posts and unique articles that are relevant to your industry and customers' interests. One of the ideas that guides my work is that your audience should find value in your content, whether that be entertainment or information. If all you're doing on your website or social media accounts is tooting your own horn, people are going to stop listening. So I strive to create content that doesn't just highlight your business, but endears your company to your followers through humor, personal connections and expert knowledge. I've worked with clients in a wide range of industries from dentistry to law to fashion, so I'm experienced in jumping into any niche and making it my own. I take pride in representing your business exactly as you wish so that the tone, images and language fits your brand and your customers. My claim to fame is an article I wrote a couple of years ago about why I don't consider myself to be a Millennial. It's called "The Oregon Trail Generation" and was shared upwards of a million times, republished on The Huffington Post, Mashable, Pop Sugar and more. It even has it's own Wikipedia page now, where you can find my name. I never intended or imagined that the article would become so popular, but it just goes to show what can happen when you put your passion behind something that's meaningful to you. I hope to put my passion behind your small business as well! My goal is to use my talents to allow you more time to excel at yours: Running your business and catering to your customers. Please take a few minutes to check out my work samples as well as a more in-depth portfolio on my website. You'll also find there, a list of services and rates. I look forward to speaking with you soon and learning how I can best be of service.
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Frequently asked questions
What is your typical process for working with a new customer?
In my experience, the best way to determine if it's a good fit is to start with a phone call or in-person meeting. If we decide to work together, then I create a simple statement of work that details all deliverables, which gets signed by myself & the client. Next is the intake process, which allows us to learn everything we can about the client's business, needs and goals. From there, we begin to create content, which is sent to the client for approval before posting or publishing.
What education and/or training do you have that relates to your work?
I have a bachelor's degree in journalism, which gave me a very solid foundation in writing. I've worked for the last 5 years as a digital marketer, content marketer & web designer. The clients I've worked with have ranged from dental practices to online fashion boutiques, so I have writing samples from a wide variety of industries.
My partner, who is a project manager, has a bachelor's degree in computer science & programming. She worked for several years in systems management for a Fortune 500 company and has been working for more than 7 years in web design.
Do you have a standard pricing system for your services? If so, please share the details here.
We have several set packages for the services below, which can be found on our website. But we are always happy to create custom proposals if our set packages don't suit your needs.
> Web design
> Social media management
> Blogging
> Influencer outreach
> Email marketing
> Website copywriting
> Amazon product listing copywriting
What types of customers have you worked with?
All sorts! Ecommerce owners, dentists, lawyers, yoga studios, event spaces, men's grooming products, fashion, garden centers, lifestyle bloggers, limo companies, restuarants, children's theatre, residential buildings, apartment leasing companies, veterinarians, travel companies, hotels & more.
What advice would you give a customer looking to hire a pro in your area of expertise?
Ask to see relevant samples that are related to your industry. Speak to the person on the phone to make sure you have a rapport. Don't work with anyone who makes you wild promises about results (ex: this will grow your business 50% in 3 months. Make sure that before you start any work, there is a clear contract or statement of work that outlines all deliverables.
What questions should customers think through before talking to pros about their needs?
What is your budget? Are your expectations reasonable for your budget? What are your goals? What are you expecting in terms of results?