Sales Lead Automation
About
Sales Lead Automation (SLA) is a B2B lead generation company with experience in database marketing, content marketing, marketing technology (MarTech) and services backed by 150 million contact records. There isn’t a contact demographic or company firmographic we can’t reach globally. That’s why companies choose SLA to support their B2B lead generation efforts. Our services include: content marketing, sales automation programs, marketing automation programs, and LinkedIn lead generation programs.
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Frequently asked questions
What is your typical process for working with a new customer?
New custoemrs fill out an ideal customer profile which is used to pull contact records from our databasae of over 160 million contact records. Dont buy data - use ours.
We then load those records into an email platform, write compleling messages for each segment and send a steady stream of up to 400 emails a day. All you have to do is monitor your inbox fo replies, qualify opportunities and clsoe sales. We do the same thing in Linkedin as well.
What education and/or training do you have that relates to your work?
In addition to having worked for Exacttarget email platform (Sold to Salesforce.com for 2.5 Billion) WebSideStory Web Analytics company (Sold to Omniture for 125 Million) and Eloqua, a Marketing Automation Platform provider (Sold to Oracle for 960 Million) we are also the founders of the Integrated Marketing Summit and Demandcon. Two premier educational marketing events for sales and marketing professionals.
Do you have a standard pricing system for your services? If so, please share the details here.
Our programs start at 995 a month and go up from there.
We provide everything including the data, technology and services.
The cost of the data alone is more than the cost of our programs if you were to buy it yourself.
What types of customers have you worked with?
northAmerican Van Lines, Sirva, MoGene, Cournterstone Insurance, G2 inc, Jeffery Byrne and Associates, First Class Moving, A-1 Freeman, Beltmann, TESTCo, Teachers Learning Center, Real Media, Domuso, LuxBox Styles, EpayLegal, Story Tap to name a few.
Describe a recent event you are fond of.
Integrated Marketing Summit and DemandCon
What advice would you give a customer looking to hire a pro in your area of expertise?
Sales and Marketing programs start and end with data. The better the data the better the results. Imgaine if you could track what content a company is consuming? Doesnt it make sense to target companies reading content related to your products and services first?
What questions should customers think through before talking to pros about their needs?
Who is your ideal profile?
What is your average deal size?
What is your average sales cycle?
What CRM and Marketing Automation platform do you use, if any?