OMALab Digital Marketing
Our founder (Bo) has trained over 18,000 other marketing professionals around the world on digital marketing best practices and lead generation over the last 4 years, teaching:
How to build evergreen lead funnels
How to nurture prospects until they're ready to buy, and
How to drive people into storefronts with SMS/MMS and Facebook Message marketing.
We have worked with some of the largest brands in the world--as well as many local businesses.
And, we have a track record of success. While every business is different, we've achieved revenue growth rates as high as 1,500%. And, we won't work with a client unless we believe we can at least double their revenue.
No matter your size, we apply the pedigree and experience from over 10 years doing digital marketing for VC funded startups to your business to help you achieve explosive growth.
I LOVE business.
When I meet a fellow business owner, I'm always curious about their underlying business model--how it works, how they make money, how they scale, and how much they work.
And, in the context of my agency, understanding how to take that business model and Understanding the business model, and how to build a marketing system on top of that business model that complements the business--while accelerating it, is super interesting to me.
Your prospects are like a puzzle. Solving that puzzle and getting them to become loyal customers is what I've spent my career doing.
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Frequently asked questions
What is your typical process for working with a new customer?
With each customer, we discuss your business model, goals, and assets. We learn about the business and it's target customers, the average price per sale, how frequently customers buy, etc. and build a budget and a funnel model for the marketing process to ensure you can make money by investing in marketing.
Then, based on this budget, we build a plan to drive that marketing funnel that consists of both lead generation and lead nurturing systems, leveraging what you have to keep costs as low as possible.
Once the system is built and executing, we regularly review the system's metrics and success with you, customizing and split testing the system until we believe it's performing optimally.
Then, we expand to new marketing efforts, to create scale, using the same methodology.
What education and/or training do you have that relates to your work?
I have a Master's degree in Statistics from the University of Texas, with a Batchelor's degree in Computer Science from the University of Oklahoma.
I've spent more than 10 years running marketing at VC-funded startups--raising more than 50 million, and returning on average over 4X to my investors.
I've successfully run a digital agency/software business myself for more than 10 years.
Do you have a standard pricing system for your services? If so, please share the details here.
We build a plan and budget based on understanding the customer's needs and current assets.
Our minimum to engage a client generally is around $1,500/month (10 hours). We find that any less than that, and it's not likely we'll be able to get enough done to substantially help the business achieve success.
In addition, we don't take work with the client unless we believe we can at least double the revenue of the business.