Navion Financial Advisors
About
Navion Financial Advisors was formed in response to the growing public awareness that while they needed to coordinate all their financial affairs, they also want choice and flexibility. Many people are comfortable handling their own affairs most of the time, and wish to just validate their decisions on an occasional basis. Others want to ongoing assistance. Most want to know what it is they are paying for, and how much. By offering hourly, as needed financial planning separate from investment management, Navion Financial Advisors can provide the precise level of service the client desires. From a one hour consultation for a specific question, to a comprehensive financial plan, to ongoing portfolio management, the client decides what will best fit their wants and needs.
There are many facets to financial planning. The one principal common to all of these areas is that decisions – and the advice that results – should only come after thorough examination of all the pertinent factors have been examined.
This labor intensive process requires not only the abilities of a Certified Financial PlannerTM Practitioner[i], but also that of a well trained, skilled support staff. This combination enables Navion Financial Advisors to serve a diverse mix of clients all across the United States, helping them – and you – to achieve your financial objectives.
Mission Statement
Our mission is to provide our clients superior financial planning and investment services that will help them to achieve their personal and corporate goals. We do this by utilizing the financial planning process, then implementing the plan using extensive research and industry resources. We are proud of our professionalism and high standard of ethics.
Credo
We believe that the future is built in the present, and that working with a defined objective is essential to your success. There are no secrets to wealth creation. Common sense plus action and planning equals control.
Joel A. Larsen, CFP®, AIF®
Principal, Navion Financial Advisors
Joel Larsen is a Certified Financial Planner® and Accredited Investment Fiduciary®. His practice focuses on fee‐for‐service financial planning, including retirement, estate, long‐term care, and education planning. He provides fiduciary consulting to company retirement plans, private trust fiduciaries, and those fiduciaries involved with non‐profit organizations and foundations.
Also available are investment management, insurance, and educational services, including his “Beyond” series of seminars and workshops. He has clients across the United States.
Mr. Larsen began his career by serving in the United States Marine Corps from 1973 until 1982.
He then spent the next eight years in the computer retail business, both in sales and management. In 1990 Mr. Larsen entered the financial services industry, and took the Larsen Financial Strategies Group independent in 2004. The name was changed to Navion Financial Advisors in 2008.
In January 2019 Navion Financial Advisors joined Carson Group Partners, a national partnership of independent advisors, that gives Navion Financial Advisors the ability to provide its clients with small firm services and large firm resources.
He writes articles for magazines, trade journals, newspapers and newsletters. He has een interviewed, written about, and /or quoted by Smart Money, Money Magazine, Business Week, USA Today, Wealth Manager Magazine, MSNBC.com, Bankrate.com, PlanAdvisor, National Underwriter, the Journal of Financial Planning, and Financial Planning Magazine, as well as by newspapers, radio and television stations around the country. He teaches continuing education classes for CPAs, attorneys and other professionals, and has taught evening classes on Investment and Financial Planning Strategies through area community colleges. He is a private pilot, swims with the Davis Aquatic Masters, runs an occasional (short) triathlon, and enjoys woodworking, hunting, fishing, camping, and other outdoor activities.
He has served on the board of directors for the Financial Planning Association of Northern California.
He and his family make their home in Woodland, California.
[i] CFP®, CERTIFIED FINANCIAL PLANNERTM and are certification marks owned by the Certified Financial Planner Board of Standards, Inc. These marks are awarded to individuals who successfully complete the CFP Board’s initial and ongoing certification requirements.
Financial planning and investment advisory services offered through CWM, LLC, an SEC Registered Investment Advisor. Carson Partners, a division of CWM, LLC, is a nationwide partnership of advisors. Navion Financial Advisors is a proud member of Carson Partners.
With no requirement that a client have their investments with us (or any investments at all), we are able to provide unbiased financial planning advice. Because of this, our small firm has clients in 22 states!
Specialties
Comfort with finances
Career stage
Annual income
Service type
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Frequently asked questions
What is your typical process for working with a new customer?
We start with one or more no-obligation meetings or phone calls to determine their needs, and to see if we're a good fit.
What education and/or training do you have that relates to your work?
Certified Financial Planner, Accredited Investment Fiduciary.
Do you have a standard pricing system for your services? If so, please share the details here.
We for our work to the client.
How did you get started in this business?
After a career in the US Marines and another in the computer industry, I was approached and hired as a "financial consultant" at one of the big Wall Street firms. Instead of cold calling for investment clients all day, I would meet with the clients to discover what they wanted to do with their money. This quickly evolved into financial planning, and after just a couple of years I left the big firms to focus on providing financial planning and investment management services tailored to the client.